Go from used-car salesman to a HERO in one simple step

Go from used-car salesman to a HERO in one simple step

With photography turning into a side gig, most new photographers just give out digital files because they don’t want to appear ‘sales-y’. Many photographers want to run and hide when it comes time to discuss pricing, contracts, and the rest of the business. I’m lucky. I’m outgoing, and have always had jobs in retail sales […]

Discounts for family and friends? Shed the guilt and do this instead

Discounts for family and friends? Shed the guilt and do this instead

When you are starting your photography business, the first people who hire you will be friends, family, friends of family, family of friends and on and on. Our natural instinct is to give them a friends and family discounts since we are so thankful that they believe in us and our new passion. Does that […]

The #1 Thing You Need to Know Before Creating Your About Page

The #1 Thing You Need to Know Before Creating Your About Page

When was the last time you looked at your website from your customer’s eyes? Do you know how to price your wedding photography and what goes into creating an About Page that converts? Learning how to talk about your pricing is a struggle that all small businesses, freelancers, artists and solopreneurs go through. We all get […]

Revealed! The secret to staying organized with 17Hats vs. Tave

Revealed! The secret to staying organized with 17Hats vs. Tave

A studio management software review for your photography business. Client tracking, workflow systems, automatic invoicing and contracts are all part of having a photo studio that make money.

My Top Secret Tips for Selling without having to Sell

My Top Secret Tips for Selling without having to Sell

The easiest way to sell wall art Over the years, I’ve perfected my tips for selling large canvas photos, metal prints, wedding albums and holiday cards. How confident are you in offering products to your customers? Or would you rather just take pictures all day and magically have your customers come back and ask for […]

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